Knotting Naked is a small business that hand makes its products from eco friendly, sustainable materials.
Nancy approached me with a pencil drawing of a yarn ball she wanted digitised and made into a logo. It was important to bring the feeling of being stripped back, bare, naked throughout the logo without negative connotations. I concentrated on perfecting the intensity of colour and finer details of the yarn ball, and set it with bold text, highlighting the 'Naked' in a finer font to represent being stripped back. Nancy was delighted with the end result, and asked me to design artwork for product swing tags as well.